Features

100% Keyword Attribution – Google Analytics Integration – Prove & Improve ROI – Full Suite of Tools. 

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Phone Call Tracking

Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.

Features

Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.

Visitor Details

Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.

Phone Call Tracking

Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.

500+ Integrations

Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.

Company Tracking

Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.

Form Tracking

Match form conversions using real customer data against the exact marketing source from which it was generated. Utilising visitor level journey tracking to definitively calculate ROI for every marketing channel.

Conversion Tracking

Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.

Visitor Details

Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.

Phone Call Tracking

Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.

500+ Integrations

Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.

Company Tracking

Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.

Visitor Journeys

Ruler shows every individual visitors journey on your website across multiple sessions. Attribute your calls and form conversions to the marketing source across multiple visits.

Conversion Tracking

Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.

Visitor Details

Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.

Phone Call Tracking

Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.

500+ Integrations

Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.

Company Tracking

Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.

Features in Detail


Additional Call Features

Static & Offline Call Tracking

Agency Call Tracking

Any Number Type – Local or Free in over 50 Countries

Call Recording

Cost Effective & No Contract

Form & Visitor Journey Tracking

Campaign & Keyword Call Tracking

Keyword Re-Provided

Dynamic Number Insertion

Google Adwords, Google Analytics & 500+ Integrations

Quick & Easy Set-up

Call Tracking Features

Campaign & Keyword Call Tracking

Track your phone calls back to the marketing campaign and keyword that generated them for PPC, SEO or any other channel. Ruler also works with Google Analytics to report phone calls as Goals.

Static & Offline Call Tracking

Track phone calls generated from offline campaigns such as print and outdoor or from static campaigns such as e-mail. Ruler provides individual numbers for each campaign or advert to measure the effectiveness and ROI.

Dynamic Number Insertion

Ruler automatically shows a different number to each new website visitor, this allows us to identify individual traffic sources and keywords and not just at a top line campaign level.

Call Recording

Record every phone call to qualify leads and improve customer service. Ruler allows you to playback and download each call.

Any Number Type - Local or Free in over 50 Countries

Ruler provides Local or Free phone number types in over 50 countries with access to any location specific or free number type variation.

Google Adwords & Analytics Integrations

Rulers Official Google Analytics Technology Partner Integration provides automatic integration of phone calls as Goals and Conversions in Google Analytics & Adwords.

500+ Integrations

Our Zapier integration enables the use of your data from Ruler in over 500 other products with no developer time required. E.g. automatically create or update a Salesforce Lead from a phone call including the marketing source and keyword.

Keyword Re-Provided

Rulers Re-provided feature reveals the keywords that Google Analytics has removed and reports as not provided as well as matching the keywords against your phone calls.

Additional Call Features

Phone call tracking also includes other features you might need as part of your telecoms requirements including Call Whispers, IVR (Interactive Voice Recordings) Call Routing and Call Greeting Messages.

Agency Call Tracking

Our Agency Partner Program provides agencies with access to additional benefits such as a white label dashboard, dedicated support and lifetime referral commission.

Quick & Easy Set-up

Ruler can be up and running within an hour. Integration takes a few minutes and consists of a couple of small code snippets. We can help with this if needed.

Cost Effective & No Contract

Ruler operates a rolling monthly license with no contract and no tie ins. Cancel anytime.

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Book a Demo

Book an online demo and we will talk you through how Ruler can help you measure your marketing effectiveness.

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