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Match phone calls with website visitors and how they found you. View the callers journey and listen to the call recording. No more guesswork in attributing phone calls to marketing spend.
Match form conversions using real customer data against the exact marketing source from which it was generated. Utilising visitor level journey tracking to definitively calculate ROI for every marketing channel.
Ruler shows every individual visitors journey on your website across multiple sessions. Attribute your calls and form conversions to the marketing source across multiple visits.