Connecting Drift to Google Analytics is key to understanding the role live chat plays in driving conversations and conversions. Read an easy how-to guide.

Live chat software is a must have if you're looking to drive leads and convert sales directly on your website. We listed our top choices for 2020.

Automatically sync and access sales data in Google Analytics and track which marketing sources drive the most profitable live chat...

Track Intercom activity in Google Analytics to gain end-to-end visibility of the buyer’s journey and prove your impact on qualified...