Drive revenue, not clicks

Learn which channels and campaigns are driving new customers and track every touchpoint.
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Track every lead and conversion

Ruler will store, collect and fire all of your marketing, lead and sales data where you need it. You’ll be left with one single source of truth to measure your marketing by.

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Invest in what works

True visibility of your leads and which marketing channels and campaigns are working to drive sales helps you to make data-driven decisions. You can spend your time working smarter, not harder on the channels that really matter.

We don't just integrate with your tools,
we make them work better.

Get revenue data where you need it most, in over 1,000 apps
Zapier
Stripe
Hubspot
Google Analytics
Salesforce
Pipedrive
Chartmogul
Chartmogul
Pipedrive
Intercom
Drift
Zapier
Google Ads
Stripe
Intercom
Drift
Google Ads
Stripe
Hubspot
Salesforce
Google Analytics

“From Ruler learnings, we shifted efforts across channels and showed a 30% increase YoY in overall call volumes with a 10% increase in CRM leads and a 3% reduction in CPA.”

Chris Shepherd, eCommerce Manager
Optionis Group

Optionis Ruler Analytics
Reveal the lead source data for your clients
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Maximise your resources with Ruler

Pinpoint which parts of your marketing work, and which parts don’t. View how many leads, and how many sales marketing is bringing in and identify areas to invest and areas to improve.

Join 1000s of other marketers who just can’t get enough of Ruler Analytics

Marketing professionals from organisations across the world in a wide range of industries are reaping the rewards that Ruler’s marketing attribution solution can provide.
Victoria Foster - Hitsearch
“With the help of Ruler we were able to start tracking the source of calls, and saw that channels such as paid were responsible for 91% of all calls”
Victoria Foster
Hitsearch
Chris Shephard - Optionis
“Ruler’s tracking allows us to monitor if campaigns are driving sufficient call volumes and help better understand which sources have the strongest conversion metrics for both conversion to lead and conversion to sale.”
Chris Shepherd
Optionis Group