LinkedIn

LinkedIn is a B2B social media platform that allows professionals to connect with one another. With both organic and paid options, businesses can use it to reach relevant audiences and educate them on their product and proposition.

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Integrating Ruler Analytics and LinkedIn allows marketers to better understand how their efforts on social, both organic and paid, are paying dividends for your bottom line.

• Connect your anonymous website visitors to your closed leads and view accurate source data
• Understand how LinkedIn is driving leads and sales throughout the funnel
• Attribute closed revenue in your CRM back to LinkedIn for both organic and paid campaigns