Measure what Matters
Don’t get us wrong, Ruler Analytics is incredibly useful for all marketers. But there are situations where we’re an unparalleled tool. We share 7 use cases where Ruler is a must for any marketer. Ruler is a marketing attribution and call tracking tool. That means there are a lot of features you can use to […]
Ruler Analytics, a specialist conversion tracking solution, is the latest technology provider to become a Google Partner, with the two businesses working closely to simplify conversion tracking for Google Ads users. Ruler’s marketing attribution solution helps marketers close the loop between sales revenue and marketing spend. The partnership will help bring Ruler Analytics to a […]
Ruler Analytics attended Digital City Expo for two days of exhibiting, inspiring talks and networking. We wanted to share our top takeaways from the event so that you can apply them to your business and help boost performance. Digital City Festival came to Manchester for the first time between the 9th-13th March 2020. At Ruler […]
We’re excited to announce the release of new functionality within the Ruler Analytics dashboard to help users further measure the effectiveness of their marketing activity. Campaign Cost We know many of you utilise our data outside of the Ruler Analytics platform to create custom reports, linking with campaign costs to analyse Return on Investment, […]
After another year of high sustained growth and continued development to the Ruler Analytics software, we’re pleased to announce that we’ve been shortlisted for ‘Best Software Innovation’ at the UK Search Awards. The UK Search Awards are one of the most widely recognised and celebrated events in the digital sector that attracts hundreds of entries […]
We’ve talked a lot about marketing analytics, the technology and tools that enable them on the Ruler Analytics blog over the last few months. We’ve stuck to this theme for two reasons: 1. We’ve experienced firsthand how measuring the results of campaigns can grow business revenue faster than any other approach. 2. We know that […]
As a software company, Ruler Analytics obviously places value on technology. The goal of our software is to make marketing easier by helping agencies prove the value of their work and avoid difficult conversations where opinions are prioritised above hard data. We know our technology enables marketing agencies to: make data-based decisions that propel revenue […]
Every team is different. You have different goals, different processes and use different tools. Because of that, it’s important that modern web applications can be modern, open and able to integrate with each other without much pain. I don’t think there’s any better application that enables those values more than Zapier. That’s why we’re proud […]
For the last few months, we’ve been working hard behind the scenes to bring you the features and upgrades that you ask for us the most. Today, we’re delighted to announce a brand new way of handling your data within the Ruler Analytics interface. Introducing The New Supercharged Grid View Instead of static tables, you […]
