13 Free Online Marketing Courses for 2021

Laura Caveney
8th March 2021

Want to work on yourself in 2021? We don’t blame you! To help, we rounded up some of the best FREE online marketing courses available in 2021. 

2020 felt like the year when everyone was completing some course or another. 

Self-development is a great thing. Especially in the marketing world. 

With trends constantly changing, and new technologies and updates changing how we work, it’s always a good idea to try and keep on top. 

To help, we shared some of our favourite free online marketing courses for you to enrol in this year.  Let’s get stuck in!


Attribution Academy

attribution academy free online marketing course

Ruler Analytics launched their free e-learning platform, Attribution Academy in early 2021. According to research, nearly 10 million people are currently listed as working in marketing but only 2,100 of those list attribution as a skill. 

Attribution Academy aims to teach marketers the basics of attribution, and how it can connect with their favourite apps. 

Enrol today. 

Learn with Buffer

buffer social media marketing course

Buffer has a wealth of resources available to upskill your marketing. One of their best ones is the e-learning course, Introduction to Social Strategy. This is the perfect starting point for any marketer looking to improve their social media output. 

Enrol now. 

Facebook Blueprint 

facebook social marketing courses

Facebook marketing is a minefield. Blueprint is a great hub of online learning for marketers who are looking to get more out of their advertising across both Facebook and Instagram. 

No matter if you’re an agency, a small business, or even a student, there are courses tailored to you. Plus, don’t forget their certifications. It’s the perfect way to distinguish yourself from the competition. 

View their courses. 

Growth Academy 

wordstream online marketing course

Wordstream’s Growth Academy is a fantastic hub for anyone looking to supercharge their marketing. They have a range of online marketing courses from, how to get more leads, how to grow an agency. 

These courses are quite in-depth so grab yourself a hot drink and settle down for this one! 

Check out their courses

Hubspot Academy 

hubspot online marketing course

Hubspot has a huge library of courses, masterclasses and certifications available. However, their most popular course (and our top recommendation) has to be their Inbound Marketing Training Program and Certification. This course contains 12 free marketing classes and reading material to help you master inbound marketing. 

You’ll learn about blogging, SEO, content creation and so much more. 

Start learning 

PPC University 

ppc university wordstream online course

Another marketing e-learning offering from Wordstream, PPC University is a fully free online learning resource to help marketers their PPC skills and knowledge.

There are three streams of content that help you to move from PPC newbie to total expert. 

Get started

Code Academy 

If you’re interested in web development and site design, then Code Academy offers plenty of free online marketing courses that could be perfect for you. 

We recommend starting with their course, how to make a website. It’s a great intro to coding including HTML, CSS and Bootstrap. 

Start coding.

Digital Garage 

google digital garage online marketing course

Google’s Digital Garage is a hotspot for free digital marketing courses. But it’s not just marketing. They also offer courses around career development plus data and tech. 

From quick courses you can do in an hour, to longer modules that can take up to ten, you’ll be spoilt for choice with Google’s Digital Garage. Plus, what a great name to add to your LinkedIn profile and CV! 

Check out the courses.  


If you’re into Instagram, or you’re looking to try out an Instagram business page, then Later is for you. Not only do they share lots of great blogs with tips and tricks for social media, but they also have some free online courses too. 

From creating Instagram content strategies to getting started with TikTok for your business, they’ve got some great online marketing learning you won’t want to miss. 

Start learning


copyblogger online marketing course

Not sold on learning via video classes and modules? Well then, Copyblogger could be for you. They’ve created 16 eBooks which they send to students over 20 emails. It keeps you on schedule and the content is great, so you don’t need to worry about losing motivation. 

You’ll learn how to mix marketing from social to SEO to help drive new leads. Sounds good right? 

Sign up here.


Email marketing still matters. And Quicksprout knows it. They rounded up all they know on email marketing, and how to do it well, in this handy guide. 

Start reading and start learning how to take your email marketing to the next level. 

Read the guide

Salesforce Trailhead

salesforce marketing course

From data modelling and data management to better understanding Salesforce’s own platform, Trailhead has a wide range of courses no matter your job title or interests. 

Add key credentials to your CV and join the Trailblazer community. 

Enrol in a course here

Ahref’s Blogging for Business 

Learn how to grow your blog past 100K monthly visitors and turn thousands of your readers into paying customers with Ahref’s complete guide to SEO, blogging and conversions.  This is available to users only. 

Start learning

Over to you! 

We’ve done the easy part. Now it’s up to you to get out there and start learning! Immerse yourself in these free online marketing courses and just see what you could learn. 

Got a course you think should be on this list? Let us know via social and we’ll review it!