Turn your marketing attribution data into powerful and insightful reports and visualisations

Overview of integration

Looker allows teams to connect multiple data sources to create real time dashboards, powerful reports and visualisations to allow in depth analysis and reliable data to inform decision making.

Integrating Ruler Analytics data with your Looker account allows you to connect your existing dashboard and analytics reporting with Ruler's tracked conversion data such as phone calls, form completions and live chat, alongside attributed revenue data from new opportunities and closed deals for a complete picture of your campaign effectiveness.

Key benefits

  • Visualise the impact your campaigns and channels have on lead conversion and driving revenue
  • Connect attributed revenue data to your existing reports
  • Sync calls, forms and live chat conversion data to Looker
  • Create cross-channel reports and analyse Ruler's attributed data against other channels

Key features