Knowledge Base
>
Keyword performance

Keyword performance

What is keyword performance?

Keyword performance is measuring your keyword rankings to understand how effective your SEO efforts are at driving organic search traffic to your website. It also means keeping close attention to significant trends or changes in rankings, so you can trace these back to alterations you’ve made to your SEO content. 

Keyword rankings allows you to understand your ability to improve on existing ranked content, or find holes where you’re not ranking.