Microsoft Power BI

Create insightful visualisations from marketing attribution data

Overview of integration

Power BI allows you to easily connect to, model, and visualize your data, creating memorable reports personalized with your KPIs and brand.

Integrating Ruler Analytics data with your Power BI account allows you to connect your existing dashboard and analytics reporting with Ruler's tracked conversion data such as phone calls, form completions and live chat, alongside attributed revenue data from new opportunities and closed deals for a complete picture of your campaign effectiveness.

Key benefits

  • Visualise the impact your campaigns and channels have on lead conversion and driving revenue
  • Connect attributed revenue data to your existing reports
  • Sync calls, forms and live chat conversion data to Power BI with ease
  • Create cross-channel reports and analyse Ruler's attributed data against other channels

Key features