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Sales

Measure what Matters

  • Sales and Marketing Alignment: A Complete Guide to Smarketing

    • 30th November 2020
    • By Laura Caveney
    • Posted in: Insight, Sales
    Complete Guide to Sales and Marketing Alignment

    Do you have growing sales and marketing teams and struggle to align them? Here’s our complete guide to sales and marketing alignment which will allow you to increase efficiency, collaboration and sales.

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  • How to Calculate Your Facebook ROI and Drive More Sales

    • 16th November 2020
    • By Katie Holmes
    • Posted in: Sales

    Measuring your Facebook ROI allows you to assess what works–and what doesn’t–so that you can focus on the campaigns that have the potential to drive more sales. Facebook advertisers are being held increasingly accountable for the need to connect their efforts with revenue focussed metrics. It’s so easy to get distracted by vanity metrics, such […]

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  • How to Track your Sales Leads and Increase Marketing ROI

    • 22nd October 2020
    • By Katie Holmes
    • Posted in: Sales
    track sales leads - www.ruleranalytics.com

    Businesses that know how to track sales leads can make informed decisions to improve lead quality, and more importantly, scale profitability. For this article, we discuss why simple lead tracking alone isn’t enough, and show you the steps you should take to track and measure your sales leads more effectively. Do you struggle to measure […]

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  • Why is Marketing Return on Investment Difficult to Measure?

    • 4th October 2020
    • By Laura Caveney
    • Posted in: Sales
    Marketing Return on Investment Difficult to Measure - www.ruleranalytics.com

    Why is marketing return on investment difficult to measure? We reveal a strategy which can help you overcome this common marketing struggle.

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  • 24 Salesforce Integrations and Apps to Enhance Your Sales and Marketing

    • 29th June 2020
    • By Katie Holmes
    • Posted in: Sales
    Salesforce Integrations and Apps to Enhance Your Sales and Marketing - www.ruleranalytics.com

    Marketers can use Salesforce integrations to connect data with the tools they use every day. We reveal our top Salesforce apps and integrations so that you can increase productivity, gain access to insightful reporting and make better decisions about where to spend your budget. Salesforce is no longer used exclusively by sales teams. It’s a […]

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  • Unique Inbound Phone Sales Techniques (Exclusive Insights From Moneypenny)

    • 12th March 2020
    • By Katie Holmes
    • Posted in: Sales
    Inbound Phone Sales Techniques (Exclusive Insights From Moneypenny) - www.ruleranalytics.com

    Reader’s note: This article was originally published Feb 22nd 2018 and was completely updated on 12th March 2020. Are you looking for tips on how to convert more callers? There’s no lack of information online, but the downside is that your competitors are probably already using these methods. So, I’ve called upon the help of […]

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  • 5 Ways Your Sales Team Can Become More Productive With Analytics

    • 14th April 2016
    • By Katie Holmes
    • Posted in: Sales
    5 ways your sales team can become more productive with analytics - www.ruleranalytics.com

    Give Sales Staff Insight into Lead Source, Lead Location, Product Information and Company Identification   If your business does not spend enough time on lead generation, you won’t be able to identify potential customers interested in your products or services. Then again, if you do not recognise the importance of prospecting either, you probably won’t […]

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