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How to integrate Zoho CRM with Google Ads

How to integrate Zoho CRM with Google Ads

Customer relationship management (CRM) solutions are rapidly evolving in this fast-paced age of digital marketing solutions.

While this is undoubtedly a step forward for those of us who work in the industry, there’s been a growing level of disconnect between CRM platforms and the other data optimisation tools we use.

 Zoho is just one of these powerful CRM systems that businesses are now having to integrate with the rest of the tools they use each day – like Google Ads. But doing it the classic way is time consuming, and frankly, there are better options out there.

 So, you’ve probably found yourself here as you’re looking to integrate Zoho with Google Ads.

This quick guide will take you through all the steps needed to achieve automated Zoho integration with ease – giving you more time to focus on the important stuff.

How can you integrate Zoho with Google Ads?

The traditional Zoho integration with Google Ads can be tricky.

There are endless forums detailing exactly how to do it, and how to make the most of your data. 

Never-ending tasks such as adding new Zoho contacts to your customer lists and figuring out how to manage your data effectively, to sorting out offline conversions from new leads… The list goes on. 

It can be daunting. If you’re focusing on your business, there’s just no time to mess around with the technical stuff.

This is why we created Ruler Analytics. Ruler can automate your Zoho Google Ads integration process, passing sales and revenue data without the fuss.

What is Ruler Analytics?

We know how difficult it is to pinpoint specific visitor routes across several CRM and analytics tools, like Zoho and Google Ads. So we’ve made it easy. 

Ruler is a marketing attribution tool designed to document your entire consumer journey.

Related: How to view full customer journeys with Ruler

From that first point of interest, to a final conversion. We’ve automated it all, with our closed-loop lead tracking technology.

Our software takes all the guesswork out of Zoho and Google Ads integrations.

Not only do we integrate Zoho CRM with Google Ads seamlessly; we track each visitor to your site across sessions. We match your leads to their marketing data, across every interaction they’ve made.

Related: How to track where your leads came from with Ruler

We can also specify the sources that led them to you, such as channels, campaigns, and keywords.


Use Ruler Analytics for seamless Zoho integration

If you have any questions about how our seamless integration tools can help your business, we’re always on hand to help. You can make the most of our live chat function in the corner and our friendly specialists will get right back to you.

Our pricing varies depending on the size of your business, and all Ruler packages include our marketing attribution, integrations, and call tracking tools.

If you’re ready to take that next step, book a demo with us. This way, you’ll witness first hand just how easy it is to use Ruler.

We’ll show you how it all works, and you’ll be well on your way to integrating CRM software like Zoho with Google Ads with ease.

Related articles:

How to integrate Zoho and Google Analytics for advanced attribution
Everything you can discover in Ruler Analytics
How businesses use Ruler to improve ROI
How to track where your leads came from with Ruler