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CRM

Measure what Matters

  • Track Lead Source and Attribute Marketing Revenue in Pipedrive

    • 19th February 2021
    • By Katie Holmes
    • Posted in: CRM
    pipedrive lead source - www.ruleranalytics.com (1)

    Marketers that effectively track lead sources in Pipedrive can make informed decisions to optimise marketing performance and drive higher quality leads and sales. By tracking lead source in Pipedrive, marketers can match data captured from lead generation activity such as web forms, phone calls and live chat with sales data to gain end-to-end visibility of […]

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  • A Quick Guide to Pipedrive Web Forms

    • 2nd February 2021
    • By Laura Caveney
    • Posted in: CRM
    lead data pipedrive web forms attribution

    Pipedrive web forms are a great way to gather inbound leads. We walk you through how to set them up and how to get more lead data from them.

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  • Salesforce’s Web-to-Lead Forms: Capturing Lead Data Using Ruler Analytics

    • 1st February 2021
    • By Laura Caveney
    • Posted in: CRM

    If you use Salesforce to manage your lead data, then you may be looking for ways to better capture your lead data. We share how to go beyond Salesforce’s web-to-lead forms and capture more than just lead referrer data.

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  • How to Track Leads in Salesforce

    • 28th October 2020
    • By Laura Caveney
    • Posted in: CRM

    Learning how to track leads in Salesforce through the entire customer journey is essential to understanding what is really influencing your customers to convert. This guide shows you how to supercharge your CRM.

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  • Connecting Salesforce CRM Revenue Data with Google Analytics

    • 20th October 2020
    • By Laura Caveney
    • Posted in: CRM
    connecting salesforce with google analytics

    Looking to learn how you can track the leads you see in Salesforce back to your marketing stats in Google Analytics? We share how best to close the loop between sales and marketing so you can track your leads every step of the way.

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