Measure what Matters
Marketers that effectively track lead sources in Pipedrive can make informed decisions to optimise marketing performance and drive higher quality leads and sales. By tracking lead source in Pipedrive, marketers can match data captured from lead generation activity such as web forms, phone calls and live chat with sales data to gain end-to-end visibility of […]
Pipedrive web forms are a great way to gather inbound leads. We walk you through how to set them up and how to get more lead data from them.
If you use Salesforce to manage your lead data, then you may be looking for ways to better capture your lead data. We share how to go beyond Salesforce’s web-to-lead forms and capture more than just lead referrer data.
Learning how to track leads in Salesforce through the entire customer journey is essential to understanding what is really influencing your customers to convert. This guide shows you how to supercharge your CRM.
Looking to learn how you can track the leads you see in Salesforce back to your marketing stats in Google Analytics? We share how best to close the loop between sales and marketing so you can track your leads every step of the way.
