Automatically reveal which marketing channels drive the best leads
Ruler Analytics makes it easy to track customer journeys and match closed revenue to the source. Make data-driven decisions by integrating your website, your CRM and your marketing apps to view the data you need, where you need it most.
Track calls, forms, live chat and touchpoints
Track every click, call and conversation driven to your website automatically through our forms, live chat and call tracking integrations.
Prove your marketing is impacting your sales
Link your marketing touchpoints to clicks, leads and sales to prove what does and doesn't work.
Make data-driven decisions to impact growth
Gain clarity on how high quality leads behave to help optimise campaigns based on value driven metrics.
Give your marketing data a new lease of life
Your data’s out there, it’s just disconnected. And it leaves you unable to understand which channels are driving new leads or identify which leads go on to become sales.
Ruler's marketing attribution software allows you to connect the data from your leads to your CRM and analytics tools.