Imagine if you had access to the analytic dashboards of hundreds of organisations in a similar market to you. You’d be able to compare, analyse and spot opportunities of where you could improve. Or worse, where you’re falling short.
Any self-respecting digital marketer monitors their analytics. You can compare performance historically, against different channels, by operation systems or screen size – the list is endless! However, the problem is this:
You can only benchmark your performance against your own data
“What is wrong with this?” I hear you say. The problem is that you essentially have tunnel vision and you’re unaware of the potential awesomeness that’s occurring outside of your field of vision. You daren’t try new things, because you have no evidence that they’ve ever worked before.
Introducing Our New Quarterly Lead Generation Benchmark Report
We’re blessed by having access to the conversion and deal flows of tens of thousands of companies, across many different industries. The key here is that most industries tend to share similar lead generation profiles, so you can see if there are opportunities you’re missing that the rest of your industry prospers from.
Have you ever wanted to know the answer to:
How does my lead generation performance compare to similar organisations in my industry?
Well, you do now!